Samsung Galaxy A-Series (2025) - The Most Confusing Time of the Year

Why bring out one phone when you can launch six?

Once again, Samsung is in the process of swamping the market with mid-range Galaxy A-Series phones. Yes, there are half a dozen to choose between this year, starting at just NZ$229.00.

If that isn't overwhelming enough, there are still four A-Series handsets from last year listed on Samsung's New Zealand website. If you're wondering how to tell the difference, the 2025 models all end in a "6." Because, of course they do. What's confusing about that?

Hopefully, if you're in the market for a sub-$1000 phone, you'll come across a well-trained sales expert who can carefully and precisely explain the differences between all these devices.

If you're shopping online, I guess it's up to me.

Unfortunately, I'm only going to be able to help you with the Galaxy A36 and Galaxy A56, the two higher-end variants of this year's crop. It's hard enough reviewing two phones simultaneously, let alone six. 

Essentially, the main differences between A-Series phones of any given year mostly comes down to build quality, camera performance and above all else, processor power.

This last thing can be somewhat wonky to get your head around if you're not the kind of phone-user who cares that much about the latest and greatest in phone tech. In fact, let's face it, this year you might only be buying a new phone out of necessity because they're turning off the 3G network and you need something capable of 4G... or perhaps even 5G?

Both the A36 and A56 options Samsung have brought to New Zealand are 5G-capable. They both have large, 5000mAh batteries that'll cruise through a full day (and probably a second) and they both have sumptuous 6.7-inch Super AMOLED displays. Those displays - and the rear panels - are protected by Corning Gorilla Glass Victus +. This makes them very hard-wearing indeed and I was surprised to see it on phones in this price range. The IP67 water and dust protection is another welcome durability feature.

Both phones come in three "Awesome" colourways - Lavender, Lime or Black for the A36 and Pink, Graphite or Lightgrey for the A56. Although they look almost identical, if you hold them both at the same time you'll immediately feel the first difference; the A56 has more durable metal rails around the edge which gives it a much more premium, solid and generally less plasticky feel.

The next big difference is also on the outside but you won't be able to spot it by looking at it. Although both handsets have a 50MP three-sensor primary camera module on the back, the Ultra-Wide lens is 12MP on the A56 as opposed to 8MP on the A36.

I've taken excellent photos with both devices but for some reason, the A56 seems to result in slightly clearer images and videos with truer colours.

That reason probably has a lot to do with why I'd choose the A56 over the A36 every time; processing power. The performance gap is noticeable with just about everything you do with either handset... Scrolling and navigating around the device is smoother on the A56. Opening apps is much slower on the A36 - especially opening the camera app. And changing orientation from portrait to landscape and back again is also laggy and choppy on the A36.

Interestingly, the end results are generally quite comparable and the major feature both devices bring to the table in 2026 is Galaxy AI. Or Google Gemini. Or both. Or maybe it's the same thing. 

To be honest, this whole AI racket is a real mess. You can obviously add other AI apps to these phones too and if you're subscribed to a whole suite like Microsoft 365, then you're probably introducing Copilot into the equation as well.

Even Google can't quite seem to decide if you should be summoning Gemini or Google Assistant. The point is, you don't have to shell out for a $1000+ flagship to access a lot of this stuff. If you want this stuff, that is.

One place where Samsung's version of AI really comes to the fore is editing photos. There's a lot you can do to clean up your pics after the fact - things like removing unwanted people and objects in the background for example. Again, this takes a bit longer with the cheaper phone but it can still do it.

The A36 starts at NZ$649.00 while the A56 is definitely in the next bracket up at NZ$799.00. In saying that, I can assure you the 256GB A56 is a far superior device and well worth every cent. If it had wireless charging I'd be more than happy to use it as my daily device. And if, like me, you have a relative you need to move off 3G by the end of the year, either of these phones would be a major upgrade and a great replacement.

    

Click here for more information and pricing on the Samsung Galaxy A-Series. (A36 and A56 devices available from March 28, 2025)

Apple iPhone 16e - Welcome to the Family

It's been almost three years since Apple last released an "entry-level" handset.

At the time, although I was impressed with its performance, aesthetically the design was an out-and-out throwback to a much earlier era of iPhones; the ones with small screens sandwiched between two inexplicably large blank spaces top and bottom - and yes, although by then the "Home Button" was long gone on the iPhone flagships, the SE still had one. How quaint.

And the camera? Well. Enough said,

Still, at just NZ$799.00 it was a pretty cheap iPhone.

Well, finally there's a new pretty cheap iPhone. It's not AS cheap. But it's way prettier.

The Apple iPhone 16e doesn't look, feel or behave anything like previous SE models which is presumably why Apple didn't call it the next generation iPhone SE.

And after using the 16e for a week or so, I can certainly understand why they were determined to make it clear this new device is a legitimate member of the iPhone 16 family.

Holding it and looking at it front-on, there's very little to distinguish it from the base-model iPhone 16. The 6.1-inch super retina display is the same size and it's protected by the same Ceramic Shield that makes all modern iPhones so hard to destroy.

When you turn the iPhone 16 on you'll notice there's a notch at the top of the display which has morphed into the slightly less-intrusive "Dynamic Island" on the other late-model flagships. While it has its uses, I'm betting the vast majority of iPhone owners consider the Dynamic Island a nice-to-have rather than a must-have - that's if they even know what it is. So no great loss there.

Just like its more expensive siblings, the 16e has an Action Button, the programmable shortcut that can launch your favourite app, set the phone to silent or call your mum. It doesn't have the Camera Control shortcut sensor all the other 16-series devices have, so you'll have to zoom and change filters the old-fashioned way.

Which brings us to the most obvious compromise on this handset, the camera itself. 

You won't find too many single-lens shooters on today's smartphone shelves which is why Apple has labelled this one a Fusion camera. To be fair, somehow they have managed to integrate 2x optical telephoto zooming abilities into this 48MP sensor, so it does indeed behave a bit like "two cameras in one."

To prove it, here's a shot of the view outside my window. Admittedly, it'd be better if it was Ultra-Wide, but that's definitely off the table here...

Pretty much what you'd expect from any iPhone; natural colours, excellent light-and-shade balance - especially on the tree in the foreground.

Now let's zoom...

This is the some shot at 7x zoom. Despite a generous helping of digital assistance, the row of houses about 1km away looks pretty damn clear to me.

You can still shoot in Portrait mode, although you have to switch to it manually in the camera app. Those of you lucky enough to own a recent iPhone flagship will know you can just press the little f symbol to achieve the same bokeh effect as I have here with doggo in the back seat.

So no little f... what a tragedy.

Look, I get it. If you're super fussy about your photos, this probably isn't the iPhone for you. And as far as video goes, I'm afraid I have to tell you, the 16e does 4K in Dolby Vision.

Wait...

What?

Yes, as you'll see in my video at the bottom, only true video aficionados are really going to care too much about any shortfalls here.

But what about Apple Intelligence and all its cool tricks? Image Playground? Genmojis? Clean Up for your photos?

Not to worry. As a genuine member of the iPhone 16 clan, the 16e even has the same generation of chip; the A18. In fact, the 16e has something the other 16s don't; Apple's in-house C1 cellular modem. This means more efficient mobile data and Wi-Fi connectivity on top of the already speedy A18 CPU - that all adds up to some very welcome battery life statistics.

You may also be surprised to hear the 16e can charge wirelessly too, although it isn't MagSafe compatible so if you have invested heavily in magnetic chargers and accessories, you'll also need to invest in a 3rd-party MagSafe-friendly case.

When I first saw the iPhone 16e's specs, I thought it was too good to be true. Practically nobody is going to spend an extra $400 just to get MagSafe or Dynamic Island. Sure, there's just no way the camera setup can physically compete with the iPhone 16, Plus, Pro and Pro Max. But it's certainly not bad.

And I guess that's why this isn't really a "budget" option. Remember how I said 2022's iPhone SE was only NZ$799.00? The 16e starts at NZ$1199.00. In saying that, there's no longer a 64GB version, so the gap closes pretty quickly when you start at 128GB.

I think the iPhone 16e is worth every penny, and then some. It's fast, it's durable, it has excellent battery life and a fabulous display. If you're not a professional photographer, this is the mid-range phone I'd be considering right now.

    

Click here for more information and pricing on the Apple iPhone 16e.